San Leandro Restaurant Week is a Bust

Low participation and limited deals made for a disappointing week.

For years now, large cities around the country – including our neighbors San Francisco and Oakland – have run “restaurant weeks,” where local restaurants serve specially discounted offerings to attract new (and returning) patrons. Usually, restaurants offer a prix-fix menu at a deeply discounted price, with offerings for lunch and dinner – though restaurants for which that model doesn’t work have other promotions.

San Leandro is probably too small a city to have a “restaurant week” – we only have three upscale restaurant, and I daresay the plethora of mom & dad restaurants around probably operate with thin margins. I have to give it to the San Leandro Chamber of Commerce for at least giving it a try, but the San Leandro Restaurant Week ended up being a bust. Few restaurants participated and among those that did, most had extremely lame deals.

Only three restaurants offered the usual 2 or 3 course prix fix deal. Horatio’s, our waterfront steakhouse, had a great 2-course lunch for $25 and 3-course dinner for $40 which we happily partook of. Paradiso, where we’d dined recently, offered its $45 3-4-5 prix-fix menu, usually only available from 4 to 5 PM, all day during restaurant week, though they did add on a 20% service charge. And Tequila Grill had a 2-couse meal for $35 which included a choice of one of three appetizers and entrees; by choosing the two most expensive dishes, you could save $8 over regular price.

Bust most of the restaurants that participated instead offered a modest discount on a few specific dishes, often just one per day. And some weren’t discounts at all. On Tuesday, we went to Habibi’s Birria for their restaurant week $2.50 tacos, only to find out they have that deal every Tuesday. Emile Villa’s restaurant week special menu offerings were the same price as those in their online menu. If you chose the most expensive items in Fieldwork Brewing‘s offering of an appetizer and pizza for $32, you could have ended up saving $9, but if you chose the cheaper options, you would have ended up paying more than by ordering without the deal.

Some of the restaurants were in my list of places to try, but their deals were so disappointing that I didn’t bother going that week. San Gaspar, where I went once over fifteen years ago and had been planning to return, had a single dinner promo, chile verde for $15 (regularly $19) – something that I didn’t find appealing. Zenti Bistro, which was greatly recommended on a local San Leandro group, offered just their chicken chipotle sandwich for $16 – as their menu is not online, I don’t know how good a deal that was, but the sandwich didn’t appeal to me.

But the absolutely worst deal of all had be that offered by Le Soleil, once my favorite restaurant in San Leandro but one I haven’t visited in many years. Rather than discounting a meal, Le Soleil offered that for any amount over $50 that you spent, they would give you a gift card worth 120% that amount – so if you spent $50, they’d give you a $60 gift card. The catch was that you could only use that gift card for 10% of the value of your future meals at Le Soleil. This basically means that if you went to Le Soleil twice and spent $50 each time, you’d save a whole $5 in both meals combined. No thank you.

The problem with the San Leandro Restaurant Week wasn’t just the lame deals, but how clunky and difficult to use the website was. There was no indication on the webpage what deals were offered by each restaurant, if you clicked on the name of a restaurant you were taken to their website, but with a couple of exceptions, their websites didn’t mention Restaurant Week at all. Only by clicking around at all graphics, did I manage to find their list of deals. More attention was paid to a silly game that required you downloading an app and then uploading a photo of your receipt for a chance to get the cost of your restaurant week meals reimbursed. The good news is that probably very few people did it, so you probably do have a good chance to win.

Now, all this complaining aside, restaurant week did work for me in that it made me finally go to Habibi’s Birria, where I fell for their tacos and learned about their ongoing Taco Tuesday promotion and that it sent me back to Horatio’s and reminded me how much I’d enjoyed the place back in my early days in San Leandro.

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3 Comments

  1. Janay

    Should have went to Zenti Bistro

    • marga

      I’m not a huge fan of chipotle. Plus if I go to a restaurant, I want to be able to try at least a couple of things – having only one choice as a promo is just not enticing.

      I am still planning to go to Zenti Bistro some time, I just didn’t feel compel to do it for restaurant week.

  2. Yvonne Ortiz

    I wanted to participate but the website was ridiculous. The game was cumbersome to download or use. And I couldn’t find info on many of the Restaurant Week specials. Too much work to find out what the specials were and get to take advantage of them to try new places or new items. Needs to be better promoted, clearly identify the specials and be easier to participate in any way to track who went where and took advantage of the event to measure success.

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