The Pizza Cupcake Review

I finally tried this Shark Tank product and it’s good.

Shark Tank, a show where budding entrepreneurs pitch investment opportunities in their companies to five billionaires, has been on national TV for fifteen years – but as I never watch TV per se, I didn’t really become aware of it until a few weeks ago, when YouTube started pushing episodes of it on me. After trying one, I got hooked on it – not so much for the pitches, but because it introduced me to some cool products, some wacky ones and some that everyone could see were destined to be failures. Several of the products pitched to the sharks have actually become popular since their appearance on the show, though so far, there is only one I’d actually bought myself prior to becoming acquainted by the show. I have been intrigued by some of the products featured, however, and when I saw that the Pizza Cupcake was available at my local Safeway, I thought I’d give them a try.

The pizza cupcakes are not cupcakes per se, but they consist of a pastry dough baked in a smaller-than-usual muffin tin, hollow in the center and filled with pizza sauce and cheese. They come frozen and you bake them in the oven. The secret of the cupcakes is the dough, it’s described as a mixture of brioche and sourdough and it’s light, airy and yet still chewy. It’s quite tasty and I loved he consistency. The pizza sauce was on the sweet side, it bordered on being too sweet an acidic – but as there isn’t much of it, it wasn’t a big deal. The cheese is just cheese, it could have used some Parmesan for a shaper flavor. The problem is that there isn’t enough sauce/cheese for the whole cupcake – only the shallow center has it. Fortunately, the bready borders are good dipped on ranch sauce, but you have to have some around to enjoy them that way.

I cooked my cupcakes in the air fryer, using the directions in the Pizza Cupcake website: preheat the air fryer to 350°, and then cook for 5-7 minutes (I did 6). That left me with some burnt spots on the top and cheese that was bordering on cold. Next time, I’ll try not preheating and doing 8 minutes, or maybe cooking it for 10 minutes at 300° – but I imagine all air fryers are different.

The package of 6 pizza cupcakes was $10 on sale at Safeway ($13 regular price), which seems way too expensive – though I find pretty much all food at Safeway too expensive nowadays.

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